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At OKCupid, for example, Rudder says users are matched to others who are rated by other users in similar categories of attractiveness.
“We try to find someone for every single person, from the bottom of the pile to the top,” he says.
Christian Rudder, co-founder and president of Ok Cupid—a site with 15 million users since it launched in 2004—says that the site’s users “don’t really look at the rest of the profile that much.” But what if they were forced to?
The founders of a new app called Twine are hoping to counter the superficiality of other dating apps by blurring out users’ photos.
Ultimately, of course, these illusions aren’t sustainable, but that doesn’t seem to deter users: Aviv Godot, CEO of photoshopping app Pixtr, says that many of his customers have been demanding direct links to apps like Tinder.
And it’s not just users who are trying to dupe other users. But, according to this week’s Kernel Magazine, the site actually does send that email not just to an elite few chosen by the company’s secret hotness algorithm (as the email implies) but to most of their user base.
Some are photoshopping pictures or choosing old or blurry photos for their profiles.Justin Mateen, co-founder and CMO of the hot-or-not app Tinder says that his app “emulates the real world.The first thing that you notice about someone is their physical appearance.” Mateen adds that Tinder has led to at least 50 marriage proposals.The free app pairs two users based on age, location and common interests.The two can then start a conversation and, if all goes well, eventually choose to “reveal themselves” to the other person and un-blur their photo.